The marketing and social team is responsible for the university-wide strategic marketing of NJIT at the brand, undergraduate recruitment, and business development levels. Our team manages all NJIT brand-level social media channels.
We partner with NJIT’s colleges and schools to offer strategic marketing advice and options as well as assistance in launching marketing initiatives and campaigns. We work with the Office of University Admissions to ensure that recruitment and yield marketing efforts are producing measurable results, in not only impressions and clicks but also applications of qualified prospective students.
